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Icing is an all-day, every location drinking game which was very popular in the states but never really took hold in Scandinavia- reason enough for us to re-introduce it to you guys!

It’s simple. Present a Smirnoff Ice to your buddy in the most creative way possible and when he/she least expects it. The victim then has to get down on one knee and knock down the Smirnoff Ice while the crowd (You should definitely gather a crowd!) is cheering: “You got iced, you got iced, you got iced..!”
There are only 2 rules in this game.
1) The Victim cannot refuse an Ice.
2) When presented with an Ice, the victim can pull out a Smirnoff Ice of his/her own and thus reverse the icing on the attacker. This is known as an Ice block and it’s an extremely effective countermeasure as the attacker has to drink both Ices. It still requires you to carry around a Smirnoff Ice at all times which (lets face it) no one does.
The embarrassment of being iced in public is huge, and the satisfaction of carrying out a well planned icing strategy is even greater.
Here are a couple of ideas how to ice somebody.
The Toilet Ice (source: brosicingbros.com)

Imagine going to the toilet, hungover after a looong night out. Ow..
Shampoo ICE (source: brosicingbros.com)

Reaching for the shampoo? Ow..
Smirnoff Ices can be presented numerous creative ways. We have seen people being iced when opening the dishwasher, pouring cereal, reaching for the juice. There are no limits.
So what are you waiting for? Go out there and ice your friends! … and after that send us the picture of how you did it, so we can laugh with you.